Welcome to Resnick Interactive’s Spotlight Series. Twice a week, we take a little peek into the most pressing topics in today’s voice over industry. From services, to products, to the latest happenings, we’re revealing trade secrets and bringing you all the latest information. This week, we shine the spotlight on the the Virtual Community Summit in London.

It’s nearly time for the second annual VirComm Summit — the UK’s first and only conference dedicated to community management. Held at the beautiful Royal Institution on February 7, it’s worth making the trip for venue alone! But in addition, the summit features the latest in what’s happening with online community building.
We’ve mentioned before that we think there’s room for improvement in bringing the online community of voice over professionals together. There’s a lot we can do to organize ourselves into being better, smarter business people.
The conference will discuss online brand strategy and efficient employment of social media. Technically a conference for online professionals, you may wonder what that has to do with us here in the voice over community? But then, just think about how the online side of voice performance has changed our business.
That doesn’t just mean the way we organize ourselves, but also they way consumers access the products we voice over, the shows we produce, and the stories we tell. Would it be possible for Barbie Life in the Dreamhouse to have over one hundred million viewers without the aid of an online community? Probably not. It would certainly be harder to harness the viewership statistics.
The world we live in today has made all of us online professionals. And while you’re probably not rushing out to buy your ticket to London, it’s not too late to register. Or maybe just take a minute of your day to incorporate some of the topics featured by VirComm into your voice over business strategy. We’re all responsible for our own continuing education.
